Active Followership: The F-word that complements leadership

About the Course

Imagine you had a secret formula that supercharged your career, enabling you to make your voice heard, create more value, and take control of your organizational destiny. Also, imagine that secret formula supercharged your team and your organization by improving accountability, productivity, creativity, and engagement by 17 to 43%!

“There aren't leaders. There aren't followers. We are all both. And we all need to learn both followership and leadership skills to show up as our best selves at work.” ~Dr. Marc Hurwitz

Here is the secret: How you show up in your followership role is just as important as how you show up in your leadership role. The formula is leadership skills + followership skills = great partnering. Step into your most confident, influential self and help those around you be better leaders, collaborators, and partners.

Meet the FliP U teaching team for this course


Samantha Hurwitz, Chief Encouragement Officer, FliP U
Course Teacher

I had my “ah-ha” moment about followership as a corporate executive - after years of excelling in my job, I got a new boss and suddenly everything was difficult.
I love teaching this course because the content literally changes people’s lives AND how others perceive them. So powerful!
My wish for learners at the end of the F-Word is that they mentor others in their life with their newfound wisdom.


Marc Hurwitz, Chief Insight Officer, FliP U
Course Teacher

Followership has gone from being my Achilles heel to my ninja super power. I’m excited to share that experience with you.
My one regret is that I had didn’t learn about it years earlier; I can’t tell you how many other people have said exactly the same to me about the course.
By taking part to the fullest, you’re going to change how you view leadership, your understanding of relationships, and propel your own influence.


Joan Owen, Director of Connecting the Dots, FliP U
Course Coach

I’ll be there to gently push and pull you along through the course and be your personal cheerleader.
The F-Word to me means being empowered in my relationship with leadership and elevating the execution of my followership role into an art form.
If there’s one thing learners will take away, I hope it’s that followership is a fun, important, and a necessary skill. Followership is the new cool kids table.



Here's what you can expect

  • Each course will kick-off Friday May 4th.. New content will be released over 8 weeks.
  • Each week you dedicate a half hour to learning, at your convenience.
  • You will learn from and build community online with colleagues across Canada and all levels of government. You’ll get support and ideas, share stories and AHA’s.
  • An online leadership and followership coach will engage and give you individual support.
  • Once you register you have lifetime access to the course content.
  • A Linked In badge of certification is provided when you complete the 8-week program.

Join in for the special price of $229, a $50 savings only available to IPAC members. For teams of 20 or more, contact IPAC@flip.university to find out about additional deals.


Receive special pricing as an IPAC Member