Use of social media in Canadian public administration: opportunities and barriers

Many government agencies in Canada are using social media to communicate with various audiences. Some research, however, shows that government uses social media to publish content available on its websites and does not engage in two-way interactions. This webinar will discuss existing opportunities and challenges in the use of social media in Canadian public administration, highlight under-studied experiences of government social media users as well as focus on insights and recommendations for practitioners. 

Speaker: Dr. Maria Gintova, Contract Lecturer, Ryerson University, Humber College

Dr. Maria Gintova is a Contract Lecturer at Ryerson University and Humber College. She is also a Senior Policy Analyst with the Ontario Government. In addition to a PhD in Policy Studies from Ryerson University; Maria holds a Masters in Public Administration from the Rockefeller College of Public Affairs and Policy at University at Albany, State University of New York; and a Bachelors of Public and Municipal Administration from the School of Public Administration at the Moscow State University in Moscow, Russia. Maria’s studies in the USA were supported through a prestigious Fulbright Graduate Student Scholarship.

Maria is passionate about improving client experiences, people-centred design and evidence-based decision-making. The results of Maria’s research were published in Canadian Public Administration and Government Information Quarterly, and presented at the international conferences in Canada and abroad.

Webinar Pricing:
- IPAC members: $10
- Non-members: $30
- Group registration: $100

Please note: 
- IPAC members need to log in to their account to complete registration. 
- Non-members need to create an account before completing the registration.
- Webinar link will be provided the day before the session.
- A recording of the webinar will be circulated to registrants.